Privacy Policy for the 7vvv Platform

1 Introduction

Welcome to the 7vvv Privacy Policy. 7vvv ("the Platform", "we", "us", "our") operates the online betting and casino platform available at 7vvv.onl and via the 7vvv mobile app. This policy sets out how we handle personal data in connection with your use of our services — including the sportsbook, casino, game lobby, VIP programme and all related features.

By registering an account or using any part of the platform, you confirm that you have read and understood this Privacy Policy. If you do not agree with how we handle your data, please do not use the platform.

This policy should be read alongside our Terms and Conditions and Responsible Gaming guidelines. Where those documents deal with data handling, this Privacy Policy governs.

2 Data We Collect

We collect personal data in three main ways: information you provide directly, information generated automatically through your use of the platform, and information received from third-party payment processors during transactions.

We only collect data that is necessary and proportionate to the purposes described in this policy. If additional information is ever required, we will explain why before asking you to provide it.

3 How We Use Your Data

Personal data collected by 7vvv is used for the following purposes:

• Account management: Creating and maintaining your 7vvv account, verifying your identity and age, and processing your login credentials securely.
• Service delivery: Processing bets, settling results, crediting winnings, and giving you access to casino games, the game lobby and the VIP programme.
• Payment processing: Handling deposits and withdrawals via JazzCash, Easypaisa, Raast, bank transfer, debit cards and other supported PKR payment methods.
• Fraud prevention and security: Detecting unusual account activity, preventing duplicate accounts, identifying bonus abuse, and protecting the platform from unauthorised access.
• Responsible gaming: Monitoring your activity to identify patterns that may indicate problem gambling behaviour and enabling our responsible gaming tools to work correctly.
• Legal compliance: Maintaining records as required for anti-money laundering (AML), Know Your Customer (KYC) obligations and other applicable requirements.
• Customer support: Responding to your queries, resolving disputes and processing account-related requests.
• Platform improvement: Analysing aggregated usage patterns (not linked to individual identities) to improve the platform, add features and fix technical issues.
• Communications: Sending you account notifications, bonus offers (where you have opted in) and important service updates.

We do not use your personal data for automated individual decision-making that produces significant legal or similar effects without human review.

4 Payment Data & PKR Transactions

All financial transactions on 7vvv are processed in Pakistani Rupees (PKR) through trusted payment providers including JazzCash, Easypaisa, Raast and standard banking channels. Payment processing is handled by these third-party providers, who operate under their own security standards and privacy policies.

7vvv does not store full card numbers, JazzCash wallet passwords, Easypaisa PINs or any other sensitive payment authentication credentials on our servers. We receive only transaction reference numbers, amounts, timestamps and masked identifiers (e.g., the last four digits of a card) sufficient to reconcile your account balance.

• Deposits are recorded against your account wallet in real time once confirmed by the payment provider.
• Withdrawal requests are logged with the amount, method and timestamp. Actual fund transfer is executed by the payment provider, not stored as a payment instrument on our end.
• In the event of a disputed transaction, we may share the minimum necessary transaction details with the relevant payment provider to resolve the dispute.

5 Cookies & Tracking Technologies

7vvv uses cookies and similar tracking technologies to make the platform work correctly, keep you logged in during a session and understand how the platform is being used at an aggregate level.

• Essential cookies: Required for the platform to function — including session management, login state and security tokens. These cannot be disabled without breaking core functionality.
• Analytics cookies: Used to understand overall usage patterns such as which pages are visited most, how long sessions last and where users drop off. Data is aggregated and not linked to your personal identity.
• Preference cookies: Store your language, display preferences and notification settings so you don't have to re-set them each visit.

You can manage cookies through your browser settings. Disabling essential cookies will prevent you from logging in and using the platform. Disabling analytics cookies will not affect platform functionality.

We do not use cookies to serve third-party advertising on the 7vvv platform.

6 Data Sharing & Third Parties

7vvv does not sell, rent or trade your personal data to third parties for their own marketing purposes. We share data only in the circumstances described below:

• Payment providers: JazzCash, Easypaisa, Raast, banks and card networks receive the minimum data needed to process your PKR transactions.
• Game studio providers: Casino and game lobby titles are powered by third-party studios. Your session data (stake, outcome, game ID) is transmitted to the relevant studio to run the game correctly. Studios do not receive your full personal profile.
• Identity verification services: When KYC verification is required, your name, CNIC number and related documents may be shared with a verification service provider operating under equivalent data protection standards.
• Legal and compliance requirements: We may disclose your data if required by a court order, lawful request or to prevent fraud and financial crime, to the extent required and proportionate.
• Business transfers: In the event of a merger, acquisition or sale of the platform, your data may be transferred to the successor entity under the same privacy protections described in this policy.

All third parties with whom we share data are required to handle it securely and use it only for the specific purpose for which it was shared.

7 Data Retention

We retain your personal data for as long as your account is active and for a defined period afterwards to meet legal, compliance and dispute-resolution obligations. The general retention periods we apply are:

• Account and identity data: Retained for the duration of your account plus a minimum of 5 years after account closure, to comply with AML and KYC record-keeping requirements.
• Transaction records: Kept for a minimum of 5 years from the date of the transaction.
• Betting and gaming history: Retained for the life of the account plus 3 years after closure.
• Support correspondence: Kept for 2 years from the date of the last interaction.
• Technical and log data: Server logs are typically retained for 12 months and then purged or anonymised.

After the relevant retention period has passed, data is securely deleted or anonymised so it can no longer be linked to you as an individual.

8 Data Security

Protecting your personal data is a core priority. 7vvv implements technical and organisational security measures appropriate to the sensitivity of the data we hold, including:

• Encryption of data in transit using TLS/HTTPS on all platform connections.
• Encryption of sensitive data at rest, including identity documents and financial records.
• Access controls ensuring that only authorised personnel with a legitimate need can access personal data.
• Regular security assessments and monitoring of platform infrastructure for vulnerabilities.
• Two-factor authentication options for user accounts to protect against unauthorised login.

Despite these measures, no system is completely immune to risk. If you believe your account has been accessed without your authorisation, contact our support team immediately. You are responsible for keeping your own login credentials confidential — do not share your password with anyone.

9 Your Rights Over Your Data

You have a number of rights in relation to the personal data we hold about you. These rights can be exercised by contacting our support team using the email address in the footer of this page.

We will respond to verified data rights requests within 30 days. Where a request is complex or involves a large volume of data, we will acknowledge receipt and provide a timeline extension if needed. We may ask you to verify your identity before processing the request.

Note that certain retention obligations — particularly those related to AML and KYC compliance — may limit our ability to delete data on request. We will be transparent about this if it applies to your situation.

10 Children & Under-18s

7vvv is strictly an adult platform. We do not knowingly collect personal data from anyone under the age of 18. Registration requires confirmation that you are 18 or over, and we reserve the right to request proof of age at any time.

If we discover that an account belongs to a person under 18, we will close the account immediately, void any balances related to betting activity, and delete the associated personal data as soon as our legal obligations permit. If you are a parent or guardian and believe your child has registered on the platform, please contact our support team promptly.

11 Changes to This Privacy Policy

We may update this Privacy Policy from time to time as the platform evolves, as we introduce new features, or to reflect changes in applicable requirements. When material changes are made, we will notify registered users via the email address on file or display a notice upon login.

The "Last reviewed" date at the top of this page indicates when the policy was most recently updated. We encourage you to check this page periodically. Continued use of the platform after the effective date of any update means you accept the revised policy.

12 Contact Us About Privacy

If you have any questions about this Privacy Policy, want to exercise your data rights, or have a concern about how your information is being handled, please contact our support team. Our email address is displayed in the footer of every page on the 7vvv platform.

We take all privacy-related queries seriously and aim to respond within 5 working days. For formal data rights requests, our response window is 30 days as noted in Section 9.